Big Ideas Marketing Recalls to Repair Horse-on-a-Stick Toys Due to Strangulation Hazard

What's being recalled

This recall involves horse-on-a-stick toys with a bridle and reins. The toys are filled with polyester fiber and have a fluffy mane. The horse's ears are embroidered with the words "PRESS HERE" in red. The horse makes neighing and galloping sounds when the ears are pressed.

The problem, in CPSC's words

The reins on horse-on-a-stick toy's bridle are long enough to form a loop around a child's head and neck, posing a strangulation hazard to young children.

Incidents and injuries reported to CPSC

CPSC has received one report of a near strangulation involving a 2-year-old boy who became entangled in the reins at his neck. The boy's mother freed him without injury.

What CPSC says to do

New Instructions

Consumers should immediately remove or cut the reins to eliminate the hazard. Consumers also can contact Big Ideas Marketing for instructions on how to remove the reins.

How to contact the company

For additional information, contact Big Ideas Marketing toll-free at (888) 908-8697 between 9 a.m. and 5 p.m. ET Monday through Friday or visit the firm's website at www.bigideasmarketing.com

Open the official CPSC notice